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attention economics.

48 articles4 guides11 podcast epsupdated 07 may 2026
Topic №0748 articles · 4 guides · 11 eps
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attention economics

How to Exit the Cultural Casino

Every screen in modern life is now built like a casino floor: no clocks, no windows, endless variable rewards. Here's what marketers get wrong about gamifying everything.

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most read in this topic.

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article · 3 min · 17 sep 2026

How to Exit the Cultural Casino

Every screen in modern life is now built like a casino floor: no clocks, no windows, endless variable rewards. Here's what marketers get wrong about gamifying everything.

by Sophie Randell
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article · 3 min · 15 sep 2026

Welcome to the Maxed-Out Brain Economy

Consumers are burnt out on complexity, and the booming “Stupid Game Economy” proves it — sometimes the best thing a brand can offer a maxed-out brain is a beautiful cognitive offload.

by Sophie Randell
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article · 3 min · 28 aug 2026

The domesticated human: are we becoming AI's pets?

AI keeps getting sold to us as a handy little tool, nothing to worry about. Sophie makes the case that we are actually behaving more like well trained pets than the ones in charge. The comparison gets uncomfortably specific.

by Sophie Rose
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article · 4 min · 20 aug 2026

The Clancy case: how true-crime accountability curdles into entertainment on social media

In a historical legal landscape where the voices and mental health crises of women have been routinely dismissed or criminalised, the online community operates as a defensive shield. It ensures that the institutional trial remains entirely transparent under the watchful gaze of the public. That said, the line between righteous accountability and extractive voyeurism has dissolved.

by Sophie Rose
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article · 4 min · 13 aug 2026

Is the independent pipeline becoming the final safety net?

Creatives across the world are waking up to a liberating, sober reality: a standard full-time job description is no longer an asset. It is an operational ceiling. One that strips you of your cognitive sovereignty while capping your earning potential behind a rigid HR dashboard.

by Sophie Rose
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article · 5 min · 10 aug 2026

Are you that friend? Why turning the hangout into a content session isn't cute

The creator economy has conditioned us to believe that a moment is more valuable if it is documented, colour-corrected, and archived on the cloud. If you go to a beautiful dinner, listen to an incredible track, or have a vulnerable conversation with a friend, and don't capture a high-definition snippet for a photo dump, the machine whispers that the experience didn't actually happen.

by Sophie Rose
007
article · 4 min · 9 aug 2026

Why I am staging an intervention on my own attention

We’ve taken the concept of improvement and hijacked it with the language of software engineering. If you aren't tracking your macros on an app, measuring your sleep quality with a smart ring, or following a strict, punishing regimen that makes you want to cry, scream and throw up simultaneously, authored by an (unqualified) online fitness guru, the market tells you that your effort is invalid.

by Sophie Rose
008
article · 4 min · 29 jul 2026

How to decline the next software update.

Goblinmaxxing is the deliberate rejection of constant self optimisation. It is choosing mess, rest and comfort over the endless corporate pressure to upgrade every part of your life.

by Stanley Henry

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