shows.
made for the scroll,
built for the long haul.
shows we make ourselves. some short, some long-form. all of them about attention, content, and what's actually working out in the wild.
Keynotes
Stanley Henry's AUT Guest Talk
exclusive guest talk from stanley henry at aut university. discover proven social media strategies and marketing insights you can't find anywhere else.
The Untold Strategies: Build a Brand and Grow Your Business Through Social Media
How can you leverage social media to build your brand and grow your business? In this presentation, social media expert Stanley Henry shares untapped strategies for marketing your brand online. He discusses the importance of understanding brand positioning, identifying your target audiences, and owning the right conversation. Learn how brands like Old Spice, MrBeast, and Hairification have found viral success by thinking outside the box. You'll walk away with creative ideas for how to apply s...
From Personal Brand to Team Brand: A New Era of Marketing
How did a small marketing agency from New Zealand grow to dominate the content creation space? In this talk, The Attention Seeker founder Stanley Henry pulls back the curtain on their unconventional approach to building a multi-million follower brand. He discusses their evolution from personal to team branding and how they leverage multiple personalities across platforms to speak to diverse audiences. Stanley also shares case studies of brands like Old Spice that have found success by owning ...
Stansplaining
Building a Profitable Creator Business Without Brand Deals w/ VJ Cooks
Vanya Insull is the creator behind VJ Cooks, one of New Zealand’s most successful food brands, built from simple, affordable recipes into a multi-revenue digital business. In this episode, Vanya breaks down exactly how she turned content into a scalable company. From cookbooks and brand deals to a high-performing website and a subscription meal-planning app, this is one of the most practical, transparent conversations we’ve had about monetising an audience. If you’re a creator trying to turn views into real income, this episode is a blueprint.
From MasterChef to Social Media w/ Alice Taylor
Alice Taylor went from working in marketing and hospitality to becoming one of New Zealand’s fastest-growing food creators — building a community of over 100,000 followers in just a few months with her down-to-earth, affordable recipe videos. In this episode, Stan and Alice unpack how she turned her passion for cooking into a full-time business. From the viral moment that changed everything to smart monetization, brand partnerships, and her long-term vision for a homegrown media empire — this...
Fixing a Broken Industry w/ Andy Alagappan
Andy built one of the biggest construction podcasts in New Zealand to drive positive change in a broken industry. He and Stan discuss how building a personal brand transformed his business, how he overcame fear of judgment, and why perseverance and purpose matter more than money. Key Themes: • Fixing inefficiency and stress in the construction industry • How personal branding changes business and trust • Pushing digitalization and innovation in old-school industries • Overcoming fear of being...
the rest of the studio.
everything else we make for video. shows, series, one-offs and experiments · all the stuff that doesn't live in the podcast feed. open one to see the full episode roster.