linkedin.
Is the era of the performative thought leader stalling?
The performative thought leader had a good run. But audiences are exhausted by ring-light confessionals and five-habits carousels, and they're starting to scroll past. The shift is happening now, from who sounds the wisest to who can show the receipts.
Read the full thing →linkedin marketing: how to win on linkedin without being cringe
LinkedIn marketing is just good content marketing: human stories people care about, posted daily. The barbecue test, the daily system, and the truth about teaching content.
linkedinWhy no one is engaging with your content (and how to fix it)
You've written great copy with professional visuals but get zero engagement. The problem isn't the algorithm. Your content is either too self focused, too safe, has weak openings, lacks interaction, or follows a post and pray strategy with no real plan.
most read in this topic.
Is the era of the performative thought leader stalling?
The performative thought leader had a good run. But audiences are exhausted by ring-light confessionals and five-habits carousels, and they're starting to scroll past. The shift is happening now, from who sounds the wisest to who can show the receipts.
linkedin marketing: how to win on linkedin without being cringe
LinkedIn marketing is just good content marketing: human stories people care about, posted daily. The barbecue test, the daily system, and the truth about teaching content.
Why no one is engaging with your content (and how to fix it)
You've written great copy with professional visuals but get zero engagement. The problem isn't the algorithm. Your content is either too self focused, too safe, has weak openings, lacks interaction, or follows a post and pray strategy with no real plan.
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