about this episode
Subscribe to the newsletter: https://www.yourattnp.lease/subscribe?ref=94emEwsTgRWhy do some brands effortlessly win online while others get completely roasted? In this episode of YAP, we’re joined by Brittany Dow, VP of Strategy at No Fixed Address, to break down the biggest mistakes brands make when trying to tap into culture, trends, and social media.We cover:✅ How to go viral without looking desperate✅ Why some brands like McDonald’s Grimace Shake win while others flop (cough Pepsi Kendall J