In this episode of Stansplaining, we sit down with Cass Grodd, an entrepreneur, author, and creator who has spent over a decade grinding to build her brand. Unlike many influencers who blew up overnight, Cass took the long road—and it paid off. But what does it actually take to grow a brand for 10+ years in today’s fast-moving digital world?
We cover:
✅ Why some creators go viral & others don’t
✅ The biggest struggles of long-term brand building
✅ How COVID changed the creator economy
✅ The truth about making money as a content creator
✅ Cass Grodd’s biggest lessons from 10 years in the game
If you’re an aspiring entrepreneur, creator, or personal brand, this episode is packed with insights to help you navigate the ever-changing content landscape.
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