about this episode
This episode, we’re talking celebrity drama and daring ad moves. First up, we dive into Sabrina Carpenter’s insane rise to pop royalty, powered by well-timed scandals and a “too real” social media presence. Learn 3 powerful marketing moves that are redefining how pop stars and brands use controversy to stay in the spotlight. Then, we tackle Tesco’s logo-free ICONS campaign. They ditched their own branding for food photos and minimalist design, letting their icon status speak for itself. We’re as