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Nine hundred and fifty issues.
Meta rolls out AI characters to build your community for you
Meta launches AI Studio allowing creators to build AI characters for automated community management across Instagram, Messenger, and WhatsApp platforms.
Netflix announces Squid Game Season 2 using just 3 symbols
Netflix's minimalist Squid Game Season 2 announcement using just 3 symbols demonstrates the power of visual branding and the familiarity principle.
Why Prada's unlike every other fashion brand
Prada's unconventional casting choices with cult actors like Willem Dafoe create cultural authority and cross-media appeal beyond traditional fashion marketing.
What brands can learn from the opening ceremony controversy
Paris 2024 Olympics opening ceremony controversy shows brands how to navigate cultural shifts while managing polarized audiences through targeted messaging.
3 ways influencer marketing is changing right now
Influencer marketing is evolving with better ROI tracking, expanded beyond social platforms, and AI-driven creator discovery as the industry becomes more metrics-focused.
Samsung puts their phones on the Olympic podium
Samsung's Victory Selfie campaign lets Olympic athletes take selfies on the podium with Galaxy Flip 6, creating authentic marketing moments and exclusive experiences.
The secrets behind 'Chicken Shop Date''s virality
Amelia Dimoldenberg's Chicken Shop Date shows how authentic personal branding and consistent character can create viral success and open doors to A-list interviews.
3 lessons from a viral soda brand
OLIPOP became America's fastest-growing beverage brand through research-based positioning and nostalgic marketing on TikTok.
How to start your TikTok from scratch
Learn 3 key strategies to grow your TikTok from zero: focus on storytelling over production quality, prioritize quantity to build skills, and define your unique message.
How Squishmallows became Warren Buffett's fave plushies
Squishmallows achieved $1B in sales using scarcity marketing, user-generated content, and strong community building strategies.
From the streets to the suites: Snoop's brand evolution
Snoop Dogg's evolution from rapper to global brand through music diversification, strategic partnerships, and social media engagement across generations.
How LEGO went from near bankruptcy to being worth $13B
LEGO's turnaround from near bankruptcy to $13B success through refocusing on core products, targeted marketing, and global expansion strategy.