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Nine hundred and fifty editions of yap, sat in one place. One long read every friday morning. Always free.
Nine hundred and fifty issues.
YouTube unblockable ads are irritating users
YouTube's new unblockable ads inject directly into video streams, forcing users to watch ads or sit through empty screens, frustrating ad-block users.
A24 goes from film distributor to lifestyle brand
A24 transformed from film distributor to lifestyle brand through clever marketing and social media mastery, creating viral moments and cultural relevance.
Why Starbucks spells your name wrong
Starbucks intentionally misspells names to generate free social media marketing, turning customer posts into viral brand exposure.
How Trump has rebuilt his personal brand
Trump rebuilt his personal brand through quieter campaign tactics and targeted messaging, improving approval ratings among key demographics.
Why toy movies are a marketing goldmine
Toy-based movies like Barbie are marketing goldmines, driving both box office success and toy sales through nostalgia and emotional connections.
Apple's 'The Birds'-esque ad highlights privacy concerns
Apple's horror-inspired campaign uses bird surveillance metaphors to highlight Safari's privacy features, addressing growing consumer data protection concerns.
The NBA's $76 BILLION breakup
NBA signs $76B streaming deal with Disney, NBC, and Amazon Prime Video, ditching traditional cable partnership with TNT for broader digital accessibility.
Kamala Harris becomes Gen Z's queen
Kamala Harris's team leverages Gen Z culture and viral trends like Charli XCX's brat campaign to rebuild Democratic Party perception after Biden's exit.
Pop culture is offically dead
Traditional pop culture monoculture is dead due to streaming fragmentation. Digital platforms create fleeting, algorithm-driven viral moments instead of lasting cultural icons.
How to use Deadpool & Wolverine to promote your brand
Brands are leveraging Deadpool & Wolverine's massive cultural hype for marketing partnerships. Movie tie-ins create stronger consumer associations than traditional sponsorships.
Wait, Google isn't getting rid of cookies?!
Google reversed its decision to phase out third-party cookies in Chrome. Instead, they'll introduce new user choice controls while maintaining current tracking capabilities.
Google's about to delete millions of Play Store apps
Google plans to delete millions of low-quality Play Store apps from August 31. Businesses should update and improve their apps to avoid removal.