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shows · Stansplaining · ep 60
episode 60 · 17 feb 2025

10 Years of Brand Building: Cass Grodd’s Biggest Lessons

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about this episode.

In this episode of Stansplaining, we sit down with Cass Grodd, an entrepreneur, author, and creator who has spent over a decade grinding to build her brand. Unlike many influencers who blew up overnight, Cass took the long road—and it paid off. But what does it actually take to grow a brand for 10+ years in today’s fast-moving digital world? We cover: ✅ Why some creators go viral & others don’t ✅ The biggest struggles of long-term brand building ✅ How COVID changed the creator economy ✅ The t...

director
stanley henry
producer
priya tāne
dop
tama kingi
edit
beck okafor
brand
spark nz
studio
attn:seeker