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shows · YAP Podcast · ep 235
episode 235 · 21 oct 2024

When Mental Illness Becomes the Hottest Trend

watch·aotearoa·YAP Podcast

about this episode.

In this segment, we discuss the troubling rise of brands commodifying mental illness and turning it into a trendy aesthetic. From the 'Sad Girl' look on social media to products labeled as 'anxiety-relieving,' we explore how serious mental health struggles are being reduced to catchy slogans for profit. Tune in as we break down how the wellness industry and influencers are crossing the line, exploiting vulnerability for sales, and what it means for authentic mental health advocacy.

director
stanley henry
producer
priya tāne
dop
tama kingi
edit
beck okafor
brand
spark nz
studio
attn:seeker