How Kylie Jenner’s Tweet Cost Snapchat $1.3 Billion

about this episode.

Kylie Jenner’s 2018 tweet cost Snapchat $1.3 billion in valuation overnight. How did a single sentence from one influencer shake a tech giant to its core? In this clip, we break down Snapchat’s redesign disaster, Kylie’s pivotal role, and the lessons brands must learn about influencer power and user loyalty. 💡 Key Points Discussed: The Snapchat redesign that angered millions. Kylie Jenner’s tweet and its immediate financial impact. What this means for the future of influencer marketing. 🎙️ ...