Pumpkin Spice Latte's Surpass $1 BILLION in Sales.

In this episode of YAP Podcast, we're diving into how the Pumpkin Spice Latte has become a marketing phenomenon and what your brand can learn from it. We break down the seasonal power of pumpkin spice and its loyal fanbase, offering tips on how to create your own seasonal success story. Plus, we're talking all things Barbie—exploring her recent collaborations, from WNBA to other iconic brands, and why these partnerships are more than just surface-level. Get actionable insights on how to make you